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Sunday, October 24, 2010

ANC gains wide online news following

ANC, the ABS-CBN News Channel, reached another milestone recently after its followers on Twitter broke the 100,000 mark, making it the most followed and most influential Filipino news organization on the popular international social-networking site.

This only shows that ANC (ANCalerts) is the preferred source of more Filipinos from all over the world for breaking news and news updates in the country and the world.

ANC COO Glenda Gloria said this new achievement further solidifies ANC’s presence in social media, said to be where the future of journalism is heading with the growing number of people who get and exchange information on-line.

“ANC was the first TV channel in the Philippines to convert Twitter and Facebook into a second channel,” Gloria said. “We were also the first to have its own social media team, composed of young, aggressive and news-savvy producers and writers.”

Because of its social media presence, more young professionals and students are tuned to ANC, a market she says ANC had not been successful in penetrating before 2008.

As one of the country’s first and staunchest advocates of citizen journalism, ANC has already built a strong following among netizens. On its Facebook page, around 34,000 of its 41,076 fans actively participate in the ANC 24/7 wall, while post views reach an average of no less than 500,000 a month.

In July, meanwhile, ANC joined other global news channels such as BBC and CNBC, which are regularly advertised by Twitter on its front door. It also tops the list of the most influential Philippine news accounts on Twitter.

ANC airs on Skycable channel 27. Follow ANC (ANCalerts) on www.twitter.com and www.facebook.com. You may also visit www.abs-cbnnews.com/anc for important news and updates.

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